BIC’s format tailored to all users
Bilingual businesswoman Mireille Laroche has launched her first business in Steinbach. The Silhouette Company offers affordable lingerie for full-figured women with a bra size of 38D and up.
To ensure her project’s success, she sought out the advice and assistance of the Business InfoCentre (BIC) at the World Trade Centre Winnipeg (WTC Winnipeg). “I consulted the BIC four times in November and December 2014, and they were able to address most of my questions,” said Mireille Laroche.
The businesswoman particularly appreciated the format of the BIC sessions. “They’re short, which makes it easier to attend. The groups were quite small, creating an intimate setting more conducive to asking questions and getting answers, and the facilitators were all excellent.”
“It was nearly one-on-one advice!” she said. “I recommend the BIC to anyone interested in starting up a business as well as people already in business.”
Mireille Laroche was impressed by the variety of topics offered. “We can choose the sessions that interest us, but they’re all excellent, highly useful and provide a lot of great information,” said the businesswoman. “Even if you’re already in business, there is always more to learn at the BIC seminars.”
“And if you can’t physically attend, you can always follow the webinar!” she added. “I did it several times and it worked really well.”
While Mireille Laroche’s sights are currently set on the upcoming opening of her lingerie boutique, she continues to keep an eye on the BIC seminar lineup. “I definitely plan on returning to the BIC!” she said.