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Plan Your Strategy Before Getting Creative
February 6, 2019 @ 9:30 am - 11:30 amFree
Presenter: Ron Greasley, Deschenes Regnier
The creative work you develop for your company should be a reflection of your company’s personality, positioning and message. Before you pick a logo or a website design, make sure you can answer a few key questions about who you are and how you want to be perceived in the marketplace.
Attendees will learn the following:
1. How your strategy will affect your design
2. The 10 key questions to ask about your company’s brand
3. How to use strategy to talk to suppliers
Ron is the Senior Strategist at Deschenes Regnier with twenty-five years of experience working with clients and on the agency itself. He was drawn to advertising because of the broad range of business he gets to interact with annually. ”Every day, every campaign, every solution is different and that’s what makes the work fun.”
This seminar is available for remote participants via webinar (i.e., from a computer, tablet or smartphone). Please choose “Online” at registration. The day before the event, we will send you a confirmation email with the link to join the seminar online.
Online registration will close at 12:00 p.m. the day prior to the event. To register past this deadline, contact us at 204.253.4888.