Feasibility of International Trade Course

- Event Start: 2025-05-06 04:00 PM
- Event End: 2025-05-27 08:00 PM
- 600
Manitoba Business Start-Up Kit
Learn more about starting a business in Manitoba through this free guide from World Trade Centre Winnipeg
Share this insight:
Determine whether new business opportunities are viable, and if the potential benefits outweigh the risks and costs.
As part of FITTSkills for Manitoba Powered by World Trade Centre Winnipeg, the Feasibility of International Trade course will help you ensure the success of new international ventures by knowing and following the critical steps. Improve your bottom line by properly analyzing your organizational readiness and correctly identifying promising opportunities.
Course Modules
Determine your organization’s readiness for new markets and find exciting opportunities for growth through market research.
Make a profit and keep your international ventures successful by analyzing the numbers to develop the action plan you need.
Minimize financial losses, wasted time, and any negative impact on customers by planning to manage and mitigate the risks your business faces.
What You’ll Learn
- Decide whether new international opportunities are viable by conducting thorough research and analysis
- Make smarter decisions by assessing your organizational readiness for new international trade initiatives
- Find the best potential import and/or export ventures for your business with effective market research using the right types of data
- Ensure your company remains profitable by conducting cost-benefit analyses for importing or exporting potential products and services
- Mitigate possible risks by developing and implementing strategies and activities to monitor and manage them
Session Dates
Four sessions, each from 4:00 pm – 8:00 pm
- Session 1 – Tuesday, May 6th
- Session 2 – Tuesday, May 13th
- Session 3 – Tuesday, May 20th
- Session 4 – Tuesday, May 27th
Course Tuition
CAD $600.00 + GST
If you wish to have your organization invoiced for the enrollment fee, please contact Melanie at [email protected] to arrange enrollment and invoicing.
Please note that no refunds will be offered once access to the program materials have been sent to the participant.
Meet the Instructor

Patrick Courcelles
Born and raised in Manitoba, Patrick Courcelles has more than 15 years of experience in international trade and has been a Certified International Trade Professional (CITP | FIBP) for several years, having completed his FITT training in 2019.
Patrick was posted abroad as a Canadian Trade Commissioner on three occasions: Guadalajara, Mexico (2011-2014), Sao Paulo, Brazil (2016-2019) and Los Angeles, USA (2019-2023).
As a Trade Commissioner, Patrick has supported hundreds of Canadian exporters to research market feasibility, to develop international market strategies, to understand local regulations and business culture, and to connect with key stakeholders. He worked mainly in the clean tech, infrastructure, forestry and education sectors, but has experience in several other key industries.
Before joining Canada’s Foreign Service, Patrick worked at the University of Ottawa for almost nine years, where he also obtained a Baccalaureate in Political Science and a Masters in Business Administration. He is fluent in French, English, Spanish and Portuguese, and is currently learning German.Wondering what's next?
Explore more courses offered through FITTSkills for Manitoba Powered by World Trade Centre Winnipeg.
Manitoba Business Start-Up Kit
Learn more about starting a business in Manitoba through this free guide from World Trade Centre Winnipeg